Paessler hopes to move into new markets and sectors across ASEAN.
Paessler has appointed new distributors Lima Dua Satu Teknologi Indonesia and IP Systems in the Philippines amid plans to expand partner ecosystem reach across the region.
The IT monitoring vendor hopes to move into new markets and sectors as industries shift towards focusing on hybrid and cloud-based working environments post-pandemic.
Apart from growing its Asia Pacific market share, Paessler aims to enable its customers to navigate the "new normal", while also providing training to end-users with the focus on supporting the channel through elevated partner programs.
The partnership sees Paessler tapping on the vendor ecosystem to deliver the "availability, performance and security" for the IT infrastructures of large enterprise clients across Asia Pacific.
Sebastian Krueger, vice president for Asia Pacific at Paessler, emphasised the need for new distribution partners to serve customers and “stay at the forefront of digital trends in Asia Pacific".
“Through our partnership with Lima Dua Satu Teknologi Indonesia and IP Systems, we continue to deepen our market engagement in sectors such as government and large-scale enterprises across industrial and manufacturing, healthcare, and technology providers, as we see them as key growth sectors,” he said.
“Both Indonesia and the Philippines have been strong advocates for cloud infrastructure monitoring solutions, and we believe these partnerships will be instrumental in spearheading and expanding our strategic push into the region.”
The agreement acknowledges key growth opportunities for infrastructure monitoring as the region demonstrates increased need to reduce risks, enable better monitoring of IT infrastructures, save time, maintain business continuity, access scalability, and stay compliant and flexible to the needs of its customers.
Paessler has continued to see expansion amidst the pandemic, with as much as 115 per cent growth between January and August last year in Indonesia alone.
Through the partnership with Lima Dua Satu Teknologi Indonesia, Paessler is looking to deliver digital transformation and bolster cloud adoption for its clients, which may translate into generating opportunities and accelerating Indonesia’s economy.
“Our partnership with Paessler will enable us to focus on our core IT business, while leveraging the strength and expertise of Paessler’s network monitoring systems and solutions," said Fanky Christian, director at Lima Dua Satu Teknologi Indonesia.
"We believe that there is great potential within the financial, government, and manufacturing sectors, and Indonesia’s steady economic growth and aspirations for digital transformation is propelling the nation towards its digital ambition."
Christian also highlighted the increasing use of new technology in local sectors and suggests that the product will be central to monitoring both on-premise and cloud infrastructures. Coupled with the distributor’s expertise in managing Paessler’s PRTG and its implementation, it hopes to “be more agile in developing the market, educating the customer, and growing together.”
Meanwhile in the Philippines, the vendor saw an 84 per cent growth in 2021, making a recovery from the effects of the pandemic in 2020. With sales consisting of 33 per cent each across small, medium, and large enterprises, Paessler is witnessing a high demand for hybrid and cloud technology now and in the future.
“As a recognised value-added cybersecurity solutions provider in the Philippines, being appointed as a Paessler PRTG distributor takes us one step closer towards becoming a significant contributor to nation-building through our solutions," noted Patricia Celis, managing director of IP Systems.
"Having a powerful network monitoring solution on hand further proves our determination in ensuring every Filipino organisation is at the top of its IT infrastructure defences. The Philippines is growing in its adoption of digital transformation and cloud-based applications.
“With the release of the National Cybersecurity Plan of 2022, now is a crucial time for businesses to equip their IT infrastructure with best-in-class solutions, including cybersecurity, data protection, network monitoring, and more."